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Get ready to change the way you think about economics.Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humanspredictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earthand change the way we think about economics, ourselves, and our world.Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.Laced with antic stories of Thalers spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.Shortlisted for the Financial Times McKinsey Business Book of the Year Award In Misbehaving an Economics Professor Isnt Afraid to Misbehaving charts Mr Thalers journey to document these anomalies in the face of economists increasingly desperate and sometimes comical Real Value Economics Documentary with Dan Ariely Documentary Documentaries Real Value Award winning economics documentary about how social entrepreneurs are using business to create value beyond profit Misbehaving W W Norton & Company Get ready to change the way you think about economics Richard H Thaler has spent his career studying the radical notion that the central agents in the economy are Predictably Irrational Revised and Expanded Edition: The Buy Predictably Irrational Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions on FREE SHIPPING on qualified orders Norm (social) - Wikipedia From a sociological perspective social norms are informal understandings that govern the behavior of members of a society Social psychology recognizes smaller group Economic Principals a weekly column about economics and a weekly column about economics and politics formerly of the boston globe independent since 2002 david warsh proprietor Economic theory - definition of economic theory by The Related WordsSynonymsLegend: Switch to new thesaurus Noun 1 economic theory - (economics) a theory of commercial activities (such as the production and consumption The Two Friends Who Changed How We Think About How We Though we were pleased that Lewis was taking an interest in our field we admit to being skeptical when we heard about his book plan Granted Lewis has shown many Nudge: Improving Decisions About Health Wealth and Nudge: Improving Decisions About Health Wealth and Happiness [Richard H Thaler Cass R Sunstein] on *FREE* shipping on qualifying offers For fans Fuller & Thaler Asset Management - People - Richard Thaler Dr Thaler is actively involved in setting strategic direction and enhancing the research and investment processes at Fuller & Thaler
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